SEO foundations for small business websites
I’ll check that search engines can read your pages and understand your services and locations. This groundwork is included in new builds, and I can also help with an existing site.
Is this what you need?
- People struggle to find your business when they search locally.
- You work across several towns, but your site doesn’t explain where.
- You’re unsure whether your existing site has the search basics in place.
What I’ll help with
- Checks that search engines can reach your pages, with a sitemap and correct page addresses
- Structured information describing your business
- Useful service and location pages, written for the people reading them
- Checks for loading speed, mobile usability and accessibility
- Titles, descriptions and headings that explain each page
- Search Console setup so you can see how your site appears in Google
Local SEO for Southwest Florida businesses
Local search is about being the answer when someone nearby looks for what you do. I set up SEO foundations for businesses in Punta Gorda, Babcock Ranch, Cape Coral, Fort Myers and Naples, including a page for each town you serve where it genuinely helps.
The same approach works anywhere. Judson Garage Doors in Dracut, Massachusetts went from a Facebook page to a site with a page for every job and every town it covers.
How we’ll get there
- 01
Review the site
I’ll check how your pages explain your services and whether search engines can access and understand them.
- 02
Explain the priorities
You’ll get a clear explanation of what needs attention, why it matters and what I’d tackle first.
- 03
Make the improvements
I’ll work through the agreed changes to page titles, descriptions, business details and links between pages.
- 04
Check the setup
I’ll check the changes and show you what’s been done, along with anything that needs ongoing attention.
Related projects
Questions about SEO
The groundwork is a defined piece of work, with a timeline agreed in your proposal. How quickly results follow is up to the search engines: new and corrected pages are often picked up within days or weeks, while rankings build over months.
No, and nobody can honestly promise that. What I can do is make sure search engines can read your pages and understand your services and locations, which gives your site the best chance of being found.
It gives you the best chance. AI assistants such as ChatGPT and Perplexity read the same things search engines do: clear page text, accurate business details and structured information about your services and locations.
The groundwork that helps Google understand your business helps them too.
I set up Google Search Console for your site, so you can see which searches show your pages, how often people click through and whether Google has found any problems. At handover, you’ll know what changed and how to keep track of it.
Tell me what you’re working on.
A few lines about your business are enough to start. We’ll talk through what you need, and I’ll put the scope and price in writing before any work begins.